START NOW Branding

Our forward – thinking entrepreneur came to us with a sketch for a branding logo for her new business offering: “START – NOW”. Her sketch was of a small sprout growing out from the word “START”. The sprout stood in for the letter “T”.

START – NOW is a set of Sustainability Technologies tools, applications and solutions for organizations and businesses. By which they can invest, implement and monitor to achieve net zero balance between the amount of greenhouse gas (GHG) that’s produced and the amount that’s removed from the atmosphere. It can be achieved through a combination of emission reduction and emission removal.

We loved her idea and this is our gift to her:

• A fresh & vibrant, stacked START NOW logo
• San Serif font with rounded edges in graduated green & blue hues
• The word START with a fresh sprout growing strong, reaching for the sky
• The word NOW with the net zero graphic symbol

• Branding